Mapping your business model
When I ask an audience if they can create a map of their online business, the resounding answer is usually no? but they very much want to. This is a situation you should quickly remedy if your answer is the...
Presenting your visual business story
I've completed the manuscript for my new book for Wiley, Inc. called Prezi for Dummies which will be out next month. During the writing, I was able to explore all the different ways stories can be told using visual thinking....
There Is No "One Right Way" to Market Online
I've been helping businesses grow online for over 15 years. One thing I know for sure is that there is no one right way to do anything in your online business. But I know most of you won't believe that....
One thing to do this week to make your business grow
Is there really one thing you can do to make your business grow this week? I believe there is. I also believe that you can and should do this on a regular basis after you have it in place. What...
Book Review: "The Zen of Social Media Marketing" by Shama Hyder
Shama Hyder's new book, "The Zen of Social Media Marketing" was recently released and I wanted to make sure I alerted you to its value. (Full disclosure, I'm quoted in it.) As you know, lots of books dealing with the...
Attract, Convert, and Transform: The secret to online marketing success
Guest Post By Shama Kabani Did you ever watch TV?s Mad Men? Those guys had it easy. When they wanted to sell something, they used a controlled medium where consumers were passive recipients of whatever message marketers wanted to put...
How your value is determined: a 4 point checklist
One of the things I know about this economy is that people are searching for value. It's not that they weren't before, but it's a necessity now. People will buy based on what they see as your true value. I'm...
Productivity for March
It's the beginning of March already! I'm sure some of you feel you're not where you'd like to be in your list of to-dos. Here are two productivity quotes I like to think about: The beginning is always today? Mary...
Win Your Inner Creative Battles
Here's a post I wrote in 2006 that I wanted to reprise. It's related to how resistance can prevent you from what Seth Godin refers to as 'shipping' in his great new book Linchpin: I just finished Steven Pressfield's pocketbook...
The Message Is The Thing
I'm often asked, 'What's the most important thing for an online business owner to do?' I'm sure people are expecting to hear me say SEO or a good shopping cart mechanism. That's definitely important. But, the single thing that will...
The Power Of "Positive Action"
There are lots of new findings about how the brain processes ideas and what we can do to affect a positive outcome. There is less focus on positive thinking and more on positive action. Taking small continuous steps to move...
Take Action: Create a Website that Generates Revenue
Here's a post I wrote a while back that I want to reprise for the start of 2010. It's still the same message: take action now! Why should you care about your website strategy? Wouldn't it be easier just to...
How to start 2010 with momentum
I've learned over the years I've spent coaching online business owners that the key to growing your business is to generate momentum. Staying in motion is a great way to gain confidence and reach important milestones. It prevents you from...
Refresher Checklist For Your Blog- 7 Must-dos
1.Every once in a while I like to send this checklist to my clients who have created blogs to make sure they haven't forgotten the basics. Here's my list of the 7 Must-Dos for your blog: 1.Create an RSS feed...
Website Action Plan To Generate Cash Flow
My clients often ask me if updating their website on a regular basis really does pay off in increased cash flow. If you're like hundreds of thousands of online business owners, you put up your website hoping you'd hit on...